Rajesh Exports to leverage Valcambi brand equity

Bengaluru-headquartered Rajesh Exports (REL), a gold mining to retail jewellery company, plans to leverage the brand equity of Valcambi, the Swiss refinery it acquired in July 2015.

Despite being the largest gold business company in India by revenue at Rs 1.65 lakh crore in 2015-16, the company’s profit after tax was disproportionately low at Rs 1,070 crore. Rajesh Mehta, chairman, said: “While our top line is good, the share of profit is much smaller; we have decided to increase that. Valcambi has been catering so far to global wholesale customers like bullion banks and central banks by supplying refined bars.