Reliance Retail bridging gaps in ambitions to create a retail juggernaut

Unlike its competitors, RR's overarching presence in all key related goods and services that has potential to influence buying patterns is its biggest advantage

Even as regulatory focus has zeroed in on foreign e-commerce giant Amazon, a domestic retail giant has been created almost below the radar in Reliance Retail (RR), one of the most crucial businesses for the group’s future. From doorstep delivery of groceries, apparels to branded jewellery, medicines, toys, furniture to high street retailing, RR’s presence in the world’s fourth largest consumer market is just one part of the story. What makes RR a unique venture in India is the recent moves it has made to create this retail empire.

Recently, for example, there was buzz around Reliance Group’s plans to