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Renault India plans to bring three new models in India eyeing the bigger market share of passenger car market. To begin with, the company is launching the all-wheel-drive variant of its SUV Duster next month, Sumit Sawhney, company CEO and MD, has said. The Duster contributes nearly 75 per cent of Renault's total sales in 2013.
Along with this, Renault will launch two new models next year - a small car in the sub-Rs 4 lakh range which is the most compitative mass market. It accounts 40 per cent or over 2 lakh units per month of the total 17.87 lakh units passenger cars sold in the country in 2013-14. The third one is a new multi-purpose vehicle (MPV) to compete with new Honda Mobilio, Maruit Suzuki Ertiga, Toyota Innova and Mahindra Xylo.
Currently, the French automaker holds 9th position in Indian market of 2.2 per cent market share. In the next three years company is eying over 5 per cent share in the Indian market. Since launch in 2013, the company has sold over 100,000 units of Duster.
"We are targeting to increase our market share from the present 2.2 per cent to 5 per cent within two-three years with new products launches in the growing passenger car segment in the country. Currently, we are the youngest automobile brand in India. In the last two years, we have launched five models. We are market leader with Duster in mid-SUV segment. We are selling five models such as premium sedan Fluence, the luxury SUV Koleos, the premium compact car, Pulse, the SUV Duster and the premium sedan, Scala in the domestic market", Sawhney said.
Commenting on MPV market, Sawhney said, "The MPV segment at about 12,000 units a month was growing rapidly. The improvement in infrastructure, frequent inter-city movement of aspiring families is fuelling growth of this segment which we would like aggressively tap."
