Reliance said on Friday that customers of its Jio telecoms unit who buy the latest Apple iPhone models from partner stores could sell them back in a year at a guaranteed price, a move that could help the U.S. tech firm expand in India.
The offer, which comes during the Indian festive season when discretionary spending typically rises, assures customers buying iPhone 8, 8 Plus and iPhone X models through Jio that they will get back 70 percent of the cost after a year of use.
Apart from possibly lifting Apple sales in India, the move could also draw more