Royal Enfield does not need a partnership either for technology or for manufacturing of motorcycles, said Siddhartha Lal, managing director and chief executive officer of Eicher Motors, after Bajaj roped in Triumph for products development. Lal said there was no need for Royal Enfield to have a partner at this point. Royal Enfield dominates the domestic mid-size motorcycle market (250-750cc).
“There is certainly no partnership required. It is not from either technology or manufacturing or distribution. Therefore, if you look at the three aspects of the business — marketing distribution, manufacturing, and technology — we do not need a
“There is certainly no partnership required. It is not from either technology or manufacturing or distribution. Therefore, if you look at the three aspects of the business — marketing distribution, manufacturing, and technology — we do not need a