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Salarpuria growth mantra: Earn in realty, invest in new-age biz

Reportedly taking over consumer electronics biz of Cloudtail India, largest seller on Amazon

Realty
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In 2018, Salarpuria acquired 50 per cent in the company. In April 2019, the group invested about Rs 64 crore in co-living space Colive.

Raghavendra Kamath Mumbai
Media reports of the Salarpuria Sattva group taking over the consumer electronics business of Cloudtail India, the largest seller on Amazon, have not come as a surprise in real estate circles.

This is because of the penchant of the Bijay Agarwal family, the promoters, to diversify into new-age businesses.

In the past three years, the 35-year-old group got into many new-age businesses such as co-living (student housing and accommodation for working professionals), co-working, data centres, etc.

Besides the commercial and residential real estate business, the Bengaluru-based group has verticals such as embedded technology (which provides embedded product designs and engineering services), defence and

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