Samsung India Electronics cuts flab, rivals unlikely to go for lay-offs

The move is unlikely to prompt its rivals in India - Xiaomi, Vivo, Oppo to do the same

Samsung India Electronics, the country’s leading consumer electronics player, is in the process of handing out pink slips to hundreds of employees to rationalise its workforce in line with market realities. 

The move, however, is unlikely to prompt its rivals in India — Chinese manufacturers like Oppo, Vivo, and Xiaomi — to do the same.

Samsung’s recent drive to cut flab and replace ‘redundant’ manpower with more ‘suitable’ ones is backed by the rationale that the company has lost significant market share in the fast growing smartphone and smart television markets. 

While executives at Samsung declined to confirm the exact