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Shraddha Kapoor named MyGlamm brand ambassador, also invests in the firm

Quantum of investment not revealed; Founded in 2017, MyGlamm offers a range of over 600 cruelty-free products across makeup, skincare and personal care

Shraddha Kapoor
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Shraddha Kapoor

BS Reporter Mumbai
D2C beauty and personal care brand MyGlamm, has announced Shraddha Kapoor as its brand ambassador. With this Kapoor is also investing in the company. The financial details of the investment were not disclosed.

Founded in 2017 by Darpan Sanghvi and co-founded by Priyanka Gill, MyGlamm offers a range of over 600 cruelty-free products across makeup, skincare and personal care. MyGlamm embraces the philosophy of building a community with its users, engaging with them and eventually co-creating products with them. While it is digital-first, MyGlamm also has over 10,000 offline points of sales across 70 cities in India.

“We have always

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