Shriram Transport Finance Company focuses on rural markets to drive growth

Overall margins to improve, given 20% growth from rural segment

Shriram Transport Finance Company (STFC), which has outperformed the benchmark BSE Sensex in the past year (35.8 per cent versus 11.64 per cent), is increasing its focus on rural areas.
 
Revival in the rural economy due to increased income on the back of a good monsoon and improvement in infrastructure activities, especially road construction, seems to be encouraging the largest used-commercial vehicle financier in India to scale up its rural business.
 
A look at its December 2017 quarter (Q3) numbers indicates the extent of efforts in the rural segment. It not only expanded the rural branch network aggressively