Singapore-based online retailer Shopmatic launches operations in India

With online retailing being bullish in India, Singapore-headquartered Shopmatic, which helps entrepreneurs to sell online, has launched its operations in the country.

The company helps manage anyone who wants to sell online tackle the entire process  - from enabling them develop their own webstore to listing them on marketplaces and social channels to helping them with insights on how to sell online, all at $20 (about Rs 1,300) per month.

Shopmatic was incepted in December 2014 and has offices in Gurgaon and Bengaluru. India is its first market and looks to soon expand to other markets, including West Asia, Africa and Australia. It has established partnerships with international and local companies helping sellers to even sell on international markets.

 

"India has the unique advantage of addressing their needs on a larger scale. There are over 51 million small and medium businesses in the country, and a significant base of untapped individual entrepreneurs," said Anurag Avula, chief executive officer of Shopmatic Group. "Our platform makes it easy for anyone to sell their products or services online, by offering them an international e-commerce experience at a price point that is very affordable."

Other similar players in the segment include Snapdeal's Shopo, the mobile application-based online platform that enables anyone to sell online and Shopify, an e-commerce website solution that allows one to sell online by creating an online store.