Workforce planning analytics software start-up HRBoss has announced it raised an investment round worth $2 million. The round was led by Pacific & Orient Berhad, a Malaysia-based investment holdings and management services company.
“We only considered investors who clearly understand the business, our philosophy and goals,” HRBoss CEO Bernie Schiemer tells Tech in Asia. “It’s definitely nice to have some extra cash in the bank but more crucially for a young business like ours, it’s about getting guidance and know-how.” Investors can provide a guiding light through the murky depths of accounting, legal, and taxes, and their expertise in Asian markets is invaluable for business growth, according to Bernie.
The start-up found this in P&O Berhad, as well as Hong Leong Bank, whose investment banking team advised on the fund raising. “For this round of funding, we knew we wanted people that will push us to stay true to our values and vision,” Bernie says. “Hong Leong Bank and Pacific & Orient Berhad completely understood what we were doing from the get-go and aligned with us to an incredible degree.”
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Singapore-based HRBoss launched in 2011 and uses big data and cloud computing to power its recruiting and workforce management software tools for businesses. The company currently operates three major products: ATS (Applicant Tracking System) recruiting software HiringBoss, workforce management platform EmployeeBoss, and recruitment agency software StaffingBoss.
HRBoss has spent the last four years getting its products just right, according to Bernie. The company plans to bolster its presence in the region and expand business.