Snapdeal could dent Flipkart's fight against Amazon

SoftBank is now likely to independently pursue the nearly $2-billion investment plan in Flipkart

The failure of Flipkart in acquiring Snapdeal is likely to dent the country's largest e-commerce platform's plans to overtake global rival Amazon.

By culling its workforce and focusing solely on business verticals that yield high margins, it is possible that Snapdeal could survive as an independent entity. And competition, especially in categories that can earn money, will put pressure on Flipkart to burn more cash.

“If Snapdeal survives as an independent entity, they are going to be a competition. Flipkart wants to fight Amazon, not get stuck in a fight with Snapdeal. Even if Snapdeal doesn’t do well, it will be a