The e- commerce player, snapdeal.com, is eyeing presence across 100 cities by end of this fiscal, in addition to plans of strengthen and deepen their product verticals.
Kunal Bahl, Founder and CEO, Snapdeal.com maintain the group has grown to 11 million subscribers in a short span of 18 months, and are currently growing at the rate of 1.5 million subscribers per month. As on date the e commerce players has presence across 50 cities .
Snapdeal.com that has raised over $50 million through private investments, plans to utilise the amount expanding their product business and to strengthen our local and national merchant deals vertical.
“We already have 50-city presence and we are looking forward to expand that number to 100 cities by the end of financial year.” Snapdeal.com also plans to strengthen their product verticals by introducing various categories and sub-categories within Mobiles, Electronics, Fashion, Apparel, Shoes & other accessories
Snapdeal.com which is eyeing Rs 150 crore business by end of this fiscal, has recently launched ‘Deals Near me’ to increase the customers flow to the website.
The ‘Deal Near Me’ services launched across various cities is basically is to provide deals to the customers in their neighbourhood.
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Lokesh Mamtani, Head – Business Development (North), snapdeal.com, maintained they were engaging local merchants in neighbourhood that could offer discount to the people. The deep discounts offered by local merchants would drive in the footfall for the merchants,.
While helping consumer search for best deals in neighbourhood. The company is anticipating increase in footfall through the drive , though it refuse to quantify the jump they were anticipating in the subscribers number to the site.
As per e- commerce players the India's e-Commerce industry is experiencing a spurt in growth in sectors like online travel, e-retailing, daily deals, jobs and matrimony. The players maintain the growth in all these sectors has been more than expected in the recent past, there is a lot more potential which is waiting to be tapped.