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Sony Pictures Sports Network (SPSN), the cluster of sports channels under Sony Pictures Network India (SPN), could be looking at a Rs 2 billion payoff from the FIFA World Cup 2018. This is the ad-sales and on-air sponsorship money that the broadcaster is targeting this edition, a jump of over 50 per cent from the last one, according to persons in the know.
SPN is the official broadcaster of the FIFA World Cup 2018, which will be telecast from June 14.
The network is in talks with multiple brands for on-air advertising and sponsorship. However, sources say that final contracts
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