Sony seeks new partners for transformative electric vehicle project

Sony Chief Executive Kenichiro Yoshida at the CES technology tech fair in Las Vegas this month announced the creation of Sony Mobility

Sony Group will likely add new technology partners to its electric vehicle (EV) project to help it forge a mobility business to transform cars from transportation machines to entertainment spaces, a Sony executive told Reuters.

An ongoing shift to electric cars, which are easier to build than those with internal combustion engines, is allowing new entrants into vehicle manufacturing. At the same time, autonomous driving and 5G connectivity is expected remold the auto industry by turning cars into mobile platforms for information and entertainment and shared mobility services.

"We see the risk of ignoring EVs as greater than the challenge