Anil Dhirubhai Ambani Group firm Reliance Consumer Finance today said its Deputy CEO K V Srinivasan has been elevated as the new Chief Executive Officer of the company.
"Srinivasan has been elevated as the CEO, as part of the company's overall growth plans," Reliance Consumer Finance said in a statement.
In his new role, Srinivasan would oversee both consumer and home finance businesses of the company. The move is being seen as a step for further strengthening the company.
"As the CEO, Srinivasan will oversee both the companies which are into retail lending businesses ¿ Reliance Home Finance and Reliance Consumer Finance," Reliance Capital CEO Sam Ghosh said.
Reliance Consumer Finance is part of Reliance Capital, which also has interests in asset management, stock broking, life and general insurance among other businesses.
"The current financial environment offers significant opportunities to develop innovative products to fulfill the market needs. I am excited to be a part of this endeavour," Srinivasan.
Reliance Consumer Finance is engaged in consumer finance business and provides loans for various sectors including vehicle and home.