Steel firms say they are bullish on demand, prices after coronavirus crisis

Recovery has been sharp after the economy opened up, say industry leaders at a conclave

The coronavirus pandemic pulled down the steel industry tailspin, but it quickly bounced back with a pick-up in domestic demand.

The initial months were, however, about strategising and surviving the demand destruction during the lockdown months. “We found out the right locations and the right products for exports, to remain in the game. So, we exported pellets and steel during this time because there was total demand destruction in the first couple of months. But whatever we did, it paid off,” said AMNS India chief executive officer, Dilip Oommen on Thursday.
 

“By middle of May we were at 100 per cent