With an eye on concierge services, Swiggy acquires SuprDaily

The Bengaluru-based food tech company follows the blueprint set by Metuian, one of its investors

Last month, Bengaluru-based online food delivery company, Swiggy, acquired a small milk delivery start-up in Mumbai called SuprDaily in an all-cash deal, according to two persons with knowledge of Swiggy’s operations. They say that in the next six months, Swiggy plans to open 50 ‘dark pods’ across the country. Dark pods are physical stores or warehouses which will be accessible only to Swiggy staff and which will host groceries, pharmacies, and cloud kitchens.

These two seemingly disconnected developments in Swiggy’s business story are, in fact, related. They are the first step towards its ultimate goal to evolve from a company that