Tanishq expects revived scheme to rebound by 2018-19

Jewellery brand plans to add 25-30 stores every year

Tata Group's Tanishq jewellery brand is expecting the Golden Harvest Scheme to rebound to its earlier levels of 30 per cent of its business by the financial year 2018.

According to the company, Tanishq, a brand under Titan, is looking at add around 25-30 stores every year in the near future.

The scheme, which used to be a major revenue churner for the company, has affected Titan's performance recently. Besides, implementation of the new Companies Act a few years ago also impacted the scheme after all gold purchase schemes were brought under the purview of public deposits. 

The Act further