Tata Motors today cut the prices of its compact car Indica eV2 by Rs 23,000 with the launch of a refreshed version, at a time when other auto makers have either raised their product rates or are mulling to do so.
"Tata Motors today launched the refreshed Tata Indica eV2... The Tata Indica eV2 has been made even more economical with a reduction in price by Rs 23,000," the company said in a statement.
The price range now starts at Rs 4,01,162 for the base variant and goes up to Rs 4,87,619 (ex-showroom, Delhi) for the top-end variant, it added.
The company claims that the India eV2, powered by a 1,396 cc common rail diesel engine, gives a mileage of 25 kilometre per litre of fuel.
"The car is also available with an MPFI petrol engine to provide customers with a wider choice. Both the engines are compliant with Bharat Stage IV emission norms," it added.
Some of the changes that the company has made in the refreshed version include new exteriors, stylish headlamps, new front bumper, integrated stop lamp and alloy wheels.
Tata Motors' move to reduce prices of one of its existing models by introducing a new variant is in contrast to other car makers including Honda Cars, Maruti Suzuki, General Motors and Audi India, who have wither raised the prices of their vehicles or in the process to do so, mainly due to adverse rupee movement.
Honda Cars India has raised the prices of its three models -- Brio, Jazz and City -- by up to 2.6% with effect from October 1.
The country's largest car maker Maruti Suzuki India had also said it would hike the prices of its vehicles and it was working out the details.
General Motors India had said it would increase the prices of all its models from October 1 to offset the impact of rising input costs and currency fluctuation.
Luxury car maker Audi had hiked the prices of its sports utility vehicle Q3 by up to two%, translating into an increase of Rs 50,000, from this month.