Boosted with success of its solution business in the retail segment in the domestic market, steel major Tata Steel is now exploring possibility of entering overseas markets like Bangladesh and Myanmar with retail branded steel solution products.
“We have a great success in developing brands and distribution network in B2C markets in India. Bangladesh and Myanmar are the two B2C markets which have similar profile as India. We are seeing the opportunity there in the B2C markets to build the brand and distribution network,” said Tata Steel MD (India and South East Asia) T V Narendran.
Tata Steel terms consumer products as