TCS to be title sponsor for the London Marathon, signs six-year partnership

TCS will further enhance the marathon experience and promote a healthy lifestyle

IT services major Tata Consultancy Services (TCS) on Tuesday announced that it will become the title partner of the London Marathon from 2022, following this year’s race on October 3.
 

Building on its success as the technology partner since 2016, TCS said it will continue to partner with the London Marathon in the innovative use of technology to further enhance the marathon experience and promote a healthy lifestyle. This includes further enriching and personalising experiences for all participants, spectators and sponsors by harnessing the power of data, making the event even more accessible and inclusive, building the connections that unite