Vivek Bajaj had all the ingredients to launch a successful brokerage–fancy management degree, a decade of commodities trading experience and being born into a Marwadi family. But he took up the crusade of imparting financial market education to one and all instead.
“I have been a trader for 15 years, never a broker. I have a problem: if I see people lose money, I feel bad. As a broker, you will see 90 per cent of your customers lose money,” Bajaj tells me over the phone. Some six years ago, he decided he’d rather use his experience to create an