I spoke with Go Arai, CEO of Arcterus, a startup that is trying to help students learn more effectively. It is a platform that allows students to share their study notebooks with other students and then profit from it.
How does your platform match students with notebooks?
“The basic approach is that [we take into account] the background of the students and what kind of notebooks they have and what kind of textbook they use at school.
“[It’s] very similar to how Amazon recommends products. Someone who bought the product also bought this product.”
How are you appealing to users?
“We directly communicate to our