If you’re a marketer, you know how Facebook’s advertising tools can help you target only those who want to see the content you want to share. But to do it effectively so that potential consumers see and interact with your ads is no turkey shoot. Rahul Gupta, Facebook’s Client Partner – South East Asia, gave us a primer at the Tech in Asia Singapore 2017 conference.
Mobile is increasingly becoming the center of where consumers spend time. This is great because “mobile will allow us to do personalised marketing at scale.
The rise of a new visual language
The human brain processes