Business Standard

Top-End Consumers Watch News For 31 Minutes: Bbc Study

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Our Bureau BUSINESS STANDARD

Cable and satellite home consumers that earn over Rs 8,000 per month in the six Indian metros, watch an average of five TV channels.

These viewers spend, on an average, at least 100 minutes on watching TV every day. About 31 minutes is spent on watching news.

These are among the media habits of Indians discovered by Horizon 2003

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First Published: Apr 23 2003 | 12:00 AM IST

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