Toyota Kirloskar Motor (TKM) on Tuesday said it is entering compact SUV segment in the country with the launch of 'Urban Cruiser' model during the upcoming festive season.
The sub-four metre model, based on Maruti Suzuki India's Vitara Brezza, will compete in a segment which has been witnessing robust sales growth despite a challenging business environment.
Besides Vitara Brezza, the model would compete with the likes of Hyundai Venue, Tata Nexon and upcoming products from Kia Motors and Nissan.
The Urban Cruiser would endear itself to the discerning customers who are seeking more from a compact SUV, TKM said in