Toyota unveils Prado in Ahmedabad

Automobile major Toyota Kirloskar Motor on Tuesday launched the premium SUV vehicle, Toyota Prado, in Ahmedabad.

The land cruiser will be priced at Rs 37.46 lakh (ex-showroom) Ahmedabad. The vehicle was launched by A Toyoshima, managing director, Toyota Kirloskar Motor.

On his first visit to Ahmedabad, Toyoshima expressed happiness over the growth of the company's market share in the automobile market in the state. Gujarat stands first in Toyota vehicle sales in the western region.

Toyota launched its first product, the Qualis on January 16, 2000, in Ahmedabad and has sold over 18,000 Qualis till date. After that the company launched the Toyota Camry in 2003, a fully imported car. Later it launched the Toyota Corolla.

The official said the market is now mature enough to accept premium class high power and high performance sports utility vehicles like the Prado. The company targets the elite class and those who like to go on all terrain drives.

Some key features of the Toyota Prado are a high power V6 engine, electronic modulated suspension system and the like.

The Prado will be available at Infinium Toyota, the Ahmedabad dealer for Toyota Kirloskar Motor.