Travel is now a 12-month industry: Thomas Cook CMD Madhavan Menon

Interview with Madhavan Menon, Chairman and Managing Director, Thomas Cook

BSE-listed Thomas Cook has primarily been an offline travel player in a market that is now seeing an active user base transacting online. Things are changing now, says Madhavan Menon, chairman and managing director. In an interaction with Ajay Modi, Menon says the online space now brings 22 per cent of the travel revenue and there is a necessity to grow it further. Edited excerpts:

How is the Indian travel market changing? What triggers you see for growth?

The millennials are driving the domestic tourism market. Increasingly we find that a lot of domestic tourism is around long weekend while there is