TTK Prestige to boost home solutions portfolio, eyes new verticals

While it is launching 30 SKUs in the home cleaning range, other products in the electrical and non-electrical spaces are on the drawing board

After diversifying into the home solutions space in 2016, TTK Prestige is considering strengthening its product range in this category and is planning to enter new verticals as well.

While it is launching 30 SKUs (Stock Keeping Units) with price points of Rs 300 to Rs 21,000 in the home cleaning range, other products in the electrical and non-electrical spaces are under discussion.

“We have been able to cover in the kitchen and home space with our products portfolio and will be focussing on categories in which the housewife is the decision maker. We have diversified into the home cleaning