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Tupperware Links Up With Sahara India

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Our Corporate Bureau BUSINESS STANDARD

Tupperware India, a wholly owned subsidiary of the US-based Tupperware Corporation, has tied up with Sahara India to increase brand awareness through its bid-n-win scheme.

The Indian subsidiary has recently started exploring such tie-ups to expand its consumer base. Last year, it had tied up with Whirlpool and Hindustan Lever.

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First Published: Mar 26 2003 | 12:00 AM IST

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