TVS Motor Company appoints Timothy Prentice as Vice President for design

Prentice specialises in advanced design planning, and TVS expects his experience in designing high-performance electric vehicles to take its EV line-up design to the next level

TVS Motor Company on Tuesday appointed Timothy Prentice, a globally renowned motorcycle designer, as its vice-president for design. Prentice brings with him an experience of 35 years in motorcycle designing, project management and product development. His appointment was expected, TVS said, to boost its ability to stay ahead of rapid changes in design trends and maintain its competitive edge in future technology.

Prentice specialised in advanced design planning, and his experience in designing high-performance electric vehicles (EV) would take the company’s EV line-up design to the next level, TVS said.

TVS Motor Company Director and Chief Executive K N Radhakrishnan