Ride-hailing company Uber on Monday said it will partner with the International Cricket Council (ICC) for the men’s world cup in England and Wales.
The partnership will make Uber the first mobility and food delivery app to strike a sponsorship deal with the ICC for world cup which will be held from May 30 to July 14 and will have an estimated global viewing audience of 1.5 billion.
“We’re excited to further our commitment to cricket as a global sport and bring our community of riders, eaters, drivers and delivery partners closer to each other and a game they love