UberEATS expands menu with Mumbai lessons

Here's how the on-demand food delivery app is widening its footprint

UberEats, the on-demand food delivery app, is on an expansion spree. Having rolled out operations in Mumbai in May this year, in a short span of time it has expanded to six more cities — Delhi, Gurgaon, Bengaluru, Chennai, Chandigarh and Hyderabad. In the process, it is amplifying key learnings from its Mumbai debut to enhance its offerings. Prior to its Mumbai launch, UberEats had commissioned a third-party survey to understand consumer preferences while ordering food online.

“In terms of cuisines, Indian, Chinese and pizza are the top three that are ordered online. And the top three aspects crucial to consumers