Business Standard

Unicef appoints Archies to sell its merchandise in India

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BS Reporter Mumbai

BSE-listed Archies today said that Unicef, a UN agency working in the field of child education and welfare, has appointed the company as an exclusive licensee to manufacture, retail and distribute UNICEF greeting cards and paper products in India.

Royalty from these products will go to fund Unicef’s programs in India.

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First Published: May 16 2011 | 12:49 PM IST

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