Diageo-controlled liquor maker United Spirits (USL) on Friday said it had completed the “strategic review” of its select popular liquor brands, and has decided to sell and franchise this portfolio to a third party.
“We have just concluded the strategic review of the select popular brands and the board has approved the sale and franchising of this portfolio to an unrelated third party. This is a significant move to enable sharpened focus on ‘Prestige and Above’ and reshape our portfolio to help deliver our growth mission,” USL’s Chief Executive Officer Hina Nagarajan said.
USL’s popular portfolio comprises around 30 entry-level
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