)
Urban Ladder, an online furniture company, today said it has raised Rs 120 crore ($21 million) in Series B round of funding, to further strengthen its presence as the leader in the Indian furniture market.
This round is led by Steadview Capital, along with existing investors SAIF Partners and Kalaari Capital. The company had earlier raised $5 million lead by SAIF Partners in November 2013 and $1 from Kalaari Capital in August 2012.
Urban Ladder was launched in July 2012 with the aim to build a million beautiful Indian homes. It provides furniture solutions in seven leading cities in India.
“World-class product design and exceptional customer experience have been our key differentiators in the market, and have helped us establish our dominance as the preferred furniture company in the country. We will continue to strengthen these aspects with focus on innovative technology, which will further elevate customer experience,” said Ashish Goel, CEO & Co-founder, Urban Ladder.
Strengthening the team and aggressive recruitment is on the cards for Urban Ladder. “As we grow, we want to build a team of smart people who are excited to be a part of a journey that will revolutionize the furniture industry globally. We aim to double our employee base in the next six months,” said Rajiv Srivatsa, COO & Co-founder, Urban Ladder.
