Business Standard

US-based Poshmark enters India's booming circular fashion industry

US social commerce marketplace Poshmark is the latest to enter a growing space for pre-loved fashion

The _allthingspreloved thrift sale at BKC, Mumbai before it went online
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The _allthingspreloved thrift sale at BKC, Mumbai before it went online

Akshara Srivastava New Delhi
Mansi (she uses only her first name) has had her sights set on a Louis Vuitton Neverfull for years, but pocket constraints held her back. Now, with US e-shopping giant Poshmark entering India, she’s hoping she’d get lucky. Since it launched some three weeks ago, she has been religiously scanning the site in the hope of coming across a pre-owed — the preferred term is “pre-loved” — LV Neverfull.
 
Poshmark, a social commerce marketplace for buying and selling clothes and accessories, both used and new, is the latest addition to India’s booming circular fashion industry.
 
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