Retailers and tech industry players are investing in artificial intelligence (AI) and creating opportunities that will disrupt incumbents which include the traditional retailers, according to new research from Frost & Sullivan. The Global Artificial Intelligence Opportunities in Retail, 2017, assesses the commercial viability and impact of retail applications for AI, either through integration with existing workflows or by creating new ones.
The emerging use cases include: Chat bots and virtual assistants—these AI tools of direct customer engagement allow for a seamless experience when ordering products, chat bots have question-answer and recommendation capabilities that make it a highly scalable yet personal