Vinod K Dasari has joined Royal Enfield, the noted motorcycle maker, as chief executive officer (CEO).
Enfield is part of Eicher Motors and Dasari also joins the latter’s board of directors as an executive director.
Dasari takes over from Siddhartha Lal as Enfield’s CEO. Lal will continue as managing director (MD) of Eicher Motors.
Dasari comes from Ashok Leyland, the commercial vehicle major, where he was in a leadership role since 2005, the past eight years as MD. Lal said, “After a phenomenal success story in the last decade, Enfield is building the foundations of its next level of growth...