Living with the pandemic for two years has caused strategic shifts in business models that are here to stay. In an emailed interview with Sohini Das, chairman of Hyderabad based Dr Reddy’s Laboratories Satish Reddy outlines how the pharma industry came together globally to produce essential Covid-19 drugs, vaccines, sanitisers and other items. Moreover, ahead of the Union Budget, the industry has already made representations for creating a policy environment to encourage innovation. Edited excerpts:
The pandemic has caused significant shifts in the dynamics of the pharma industry. Your comments.
I think that after two years of living with the