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Vodafone Idea to make major strategic announcement today, rebranding likely

Vodafone Idea is owned by Vodafone plc and the Aditya Birla group (ABG)

Photo: Bloomberg
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The relaunch comes even as the parent Vodafone Group does not intend to put any equity into Vodafone Idea. Photo: Bloomberg

BS Web Team New Delhi
Amid the ongoing financial crisis, Vodafone-Idea is likely to make a strategic announcement on Monday. According to reports, the telecom major is set to rebrand itself. The development comes in the backdrop of the telecom company's decision to raise up to Rs 25,000 crore by way of share sale and debt from new investors. 

Vodafone Idea is owned by Vodafone plc and the Aditya Birla group (ABG).

According to reports, the rebranding is likely to have a combined brand identity and advertising around it as the telco has till now been advertising the two brands separately, officials familiar with the

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