Walmart, Amazon are turning small Indian firms into global entrepreneurs

If Walmart is spinning success stories of Indian manufacturers in global markets, Amazon is taking 'Make in India' to the world, bolstered by its 'Global Selling Programme'

Mumbai-based Indo Count Industries is one of the fastest-growing suppliers of home textiles in the US and European markets. The Indian textiles maker has forayed into 49 foreign markets and nurses ambition to become a global leader, thanks to retail major Walmart. A partnership forged with Walmart’s home brand Canopy over a decade ago helped the company to expand globally.

Being a Walmart supplier has not only helped the company elevate its position to a trusted supplier but also allowed it to invest smartly in the business to increase its market share globally.

Indo Count Industries is not a case study in