With a steady gain in volumes and market share, Bajaj Auto is now eyeing another 5 per cent in the motorcycle segment and will take its share to 25 per cent next year, said Managing Director RAJIV BAJAJ to Shally Seth Mohile. For this, the company will launch six new models. Edited excerpts:
Steady gains in volume and market share show Bajaj has finally got its motorcycle strategy right. Do you agree?
I have heard people saying that in recent months Bajaj is changing its strategy for the domestic motorcycle market. I like what Vashishta (legendary Vedic sage) said: Nothing is more