After launching a clutch of products and variants over the past one year, Amul plans to get into a new category. The dairy major is focused on driving volumes this year and expects GCMMF's revenue to touch Rs 62,000 crore compared to Rs 53,000 crore last year (FY21). It has seen double-digit value and volume growth so far. In an exclusive interview with Sharleen D’Souza, R S SODHI, managing director of Gujarat Cooperative Milk Marketing Federation (Amul), talks about the company’s plans. Edited excerpts:
Will Amul take or has already initiated any price hikes across products as costs continue to go