The commercial vehicle (CV) industry goes through cycles of downturn, such as the current one, which has lasted a year. Ashok Leyland’s Chairman, DHEERAJ HINDUJA, tells T E Narasimhan on how the firm is coping with this, among other things. Edited excerpts:
When do you think CV demand will improve and what needs to be done?
Improvement of the finance sector is one; it would bring back finance into this industry. Talking to banks and NBFCs (non-bank fnance companies), one finds they are definitely showing a lot more appetite for financing of vehicles, which is good for us. Second, if