Will Amazon be able to overcome challenges to its expansion plans in India?

A tougher global e-commerce environment and repeated policy and regulation problems are raising questions about the company's India expansion plans

For Amazon, North America accounts for 60 per cent of total sales, according to the financial results announced in April, its first quarterly loss since 2015. A clutch of countries other than the US, Canada and Mexico together account for just about 25 per cent of the Seattle-based e-commerce major’s international business. India is part of that small international business pie. Against the global economic turmoil and slowing of pandemic-fuelled growth in online shopping, industry watchers are wondering whether Amazon may cut its international exposure in foreign lands where losses are piling up.

Against that backdrop, Amazon’s repeated setbacks of other