Business Standard

With change in rules, fears of corporate domination loom over Indians

Corporates have warned against the use of WhatsApp for company work.

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Illustration by Binay Sinha

Surajeet Das Gupta New Delhi
The fear of corporate domination, real or perceived, is growing as Indians fear it signals an onslaught on their livelihoods, data privacy, and competition, a fear magnified by Facebook’s recent announcement that WhatsApp will be integrated with Instagram and its other products.

Corporates have warned against the use of WhatsApp for company work. Some individual users in India are worried that the integration will mean that even more of their personal data will be tapped for commercial gain and are switching to other messaging apps. After all, the figures are huge. WhatsApp has 400 million users in India, Facebook has 380

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