Apollo Hospitals Enterprise Ltd (AHEL) is gearing up to promote its brand in international markets with the aim of increasing the inflow of international patients, including from Africa and West Asia, among other countries, to India. It is expected that the recently launched Navi Mumbai hospital would be the centre for treat these international patients.
Currently, around Rs 500 crore, almost 12 per cent of the company's revenue, comes from international patients and this figure is expected to grow every year, said a senior management official from the company.
"We are expecting it to grow significantly in (the) near future.