Wiwigo brings cab service for inter-city travel

Despite the overcrowded market of online taxi booking, there is a scope for inter-city cab service. To grab this market, Delhi-based Wiwigo Technologies recently rolled out an outstation cab booking platform called wiwigo.com, where one can book Pune-Mumbai one way or round trip at competitive price.

An alumnus of IIT Delhi, Sunil Chaula, founder & CEO, Wiwigo Technologies, said, "In the inter-city cab-booking market, customers face frequent issues with transparency, quality of service, and driver behaviour. We see tremendous growth potential in inter-city, one-way travel. This space is yet to see the emergence of any credible player. We intend to organise the fragmented taxi industry under our platform to provide transparent services to all."

 

According to Chaula, the intra-city online booking market is unorganised. However, it is picking up and the estimated market is of $2 billion.

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The company has already raised first round of funding of $1 million in April 2015 and is ready to raise second round of funding in the range of $3 to 5 million by end of May 2016. However, the company has not disclosed the name of the investor.

"Our one-way pricing service saves them up to 50% of normal cab rental costs. The pricing is all inclusive of state tax, toll, and parking charges. This is different from the norm in the outstation cab rental market, where prices are quoted on a rupees-per-kilometre basis, and state tax, toll and parking charges are extra," said Nilesh Pawaskar, chief marketing officer, Wiwigo Technologies.

Currently, the service is available in 49 cities of India; mainly connecting to nearby cities from Delhi, Bangalore and Pune.

Pan-India, Wiwigo has a user base of 55,000 people every month. It does 2,500 transactions on a monthly basis with an average ticket size of Rs 3,000. It has a vendor base of 600 people and 7,000 cabs. The retail segment accounts for 60% of its business and 40% of it comes from its last leg partners like Yatra.com and Makemaytrip.com.